Everything You Need To Know About Instagram For Business and Personal Ultimate Instagram Marketing Book

Everything You Need To Know About Instagram For Business and Personal Ultimate Instagram Marketing Book

Introduction

Social networking sites have seen an amazing growth rate over the last couple of years. As long as the interface is easy and visually appealing, these are a sure-shot win for the founders. Not only is this applicable for websites but also to the incredibly large number of mobile applications that have been developed recently. These make social networking more easily accessible and are constantly being improved to make them better for the user

One such networking service that has a large number of users from all over the world is Instagram. You are probably already on it or at least know someone else who has an Instagram profile. Ever since it was launched, the service is being used by an increasing number of people each day. Everyone from the girl next door to celebrities has been using their service to make their social media presence more prominent.

Here, you will learn everything there is to know about Instagram. Everything starting from the basics of creating a profile on the service to utilizing it is covered here. Once you are done going through all the information we have put together for you, you can efficiently use this service as simple as you do a pen

How Did Instagram Begin?

Mike Krieger and Kevin Systrom are the main names behind the invention of Instagram. It was evolved from an application for iPhones known as Burbn. The Burbn app was a little too complicated in its initial stages but the duo worked on it. They finally made it into a simpler concept and called it Instagram. At first, Burbn could be used to check-in, make future plans, earn points, and such.

They then decided to remove all the clutter and focus on being good at one specific thing. Their point of focus turned out to be sharing mobile photography. Considering it was similar to an instant telegram, they renamed it as Instagram.

Getting Started With Instagram

Although Instagram can be accessed online, it is a mobile platform. To get started, you need to download the application on your device. You can only do so on apple or android devices.

Once you download the application, you can register your own personal account. Once you register, you can access this account by entering your username and password on any device that has the application.

After you have registered, you can see to other details. For instance, you can set a photo of your choice as your profile picture and change this at any time. You can then enter all the other information required on your profile.

Notifications

To set how the notifications appear on your device, go to the notification center in your setting and configure. This will allow you to control if the notifications appear externally or only when you are using the app. To can select Push Notifications in the settings tab of the app. You get notifications under the News tab while using Instagram. They appear as a heart or speech bubble depending on likes or comments. The feed under News will show you the specifications of any notification

Social connectivity

Instagram can be used all by itself and is definitely more than enough. However, the whole point of social networking is to connect as far and wide as possible. You also have the option of connecting your Instagram account to other social media such as Facebook, Twitter, Foursquare, Flickr, Mixi, Weibo, Tumblr and VK. You can connect this by linking the profiles under the settings

Go to your profile and edit the Sharing Settings under that tab. You can then choose to which network you want to link your account

This will allow you to share any Instagram post from your profile to the linked social network as well. You have the option to share or not but the link is enabled if you should choose to do so. If you do share it on any other platform, any other people you are connected to you there can view the post. However, the privacy settings will still be valid on your actual Instagram profile.

Adding Photos and Videos

You can choose to share photos or videos on your Instagram account. This is the main point of setting up an account on this service. What you upload will make a huge difference in a lot of things. We will be getting into details regarding that later on.

The first choice is to take a picture through the camera button at the center of the panel. This connects to the camera of your device. You can now take a picture or video through this

The app also allows you to shoot or upload videos. These have to have a minimum length of 3 seconds and can extend up to 15 seconds. When you shoot a video, you can click on the record button to start. If you want a continuous segment, just keep your finger on the button the entire time you are shooting. If you want multiple different clips, just remove your finger where you want to stop.

Editing

Once you select your photo you can choose to use it in its original form or better yet enhance it with some editing. Instagram has some amazing filters that can change the look of your image in different ways.

You can choose to use the readymade filters that are built on the app or do it yourself. Increase or decrease features like the brightness or contrast and make the picture look much more professional. Tilt-shift is another great editing option that will allow you to give a type of altered depth of field. You can choose between the horizontal bar or circle when you use this and rotate your picture for the best effect as well.

Filters on Instagram

The service has ready to use filters for any pictures the user wants to upload. You can choose to use the original photo that you click through the application. You can also upload pictures that you have stored on your device from before. As opposed to using the photos in their original form, these in-built filters can help you enhance or modify the look of it. The following descriptions of the Instagram filters will help you get a better understanding of how each filter will modify your original image.

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